At SynovativeUC, we are more than a technology provider.
We are a collaborative force of industry experts united by one mission: Deliver Comprehensive, Well-Rounded Solutions that Empower Businesses to Thrive & Grow in Today’s Complex Technology Landscape.
What We Do
Founded on the principle of partnership and innovation, SynovativeUC brings together specialists across unified communications, networking, security, and cloud technologies. By combining deep expertise and cutting-edge solutions, we create a seamless experience for our customers—covering every aspect of their technology needs under one trusted umbrella.
Our Promise
We believe that true success comes from collaboration. That’s why we work hand-in-hand with leading experts and strategic partners to ensure every solution is tailored, integrated, and future-ready. From design and deployment to ongoing support, SynovativeUC is your single source for responsibly engineered solutions that drive efficiency, scalability, and growth.
About Our Partners
Where Experts Work Together Ensuring Your Success
Where Leaders Listen
A consultant specializing in a comprehensive range of audio-visual equipment, installation and by putting you and your environment to the forefront of our efforts to help.
Start with the end in mind in order to find the best path forward.
Design and drafting services with the use of CAD, Revit, Blue Beam and Microsoft Office programs.
Work & Site Management (SAAS) platform designed to take the worry out of Client & Project Management.
Helping companies implement systems and processes to achieve their strategic goals faster—without the extra fluff or giving leaders more homework.
A global technology distributor and solutions aggregator that partners with the entire ecosystem to manage transformation and capture opportunities.
A high-performance Enterprise AI & VMware Alternative that combines compute, storage, networking, virtualization, and disaster recovery into one simplified solution. Helping organizations streamline operations, cut costs, and scale securely on commodity hardware.
A leading audio-visual managed services combine AV experience with modern IT standards to deliver a full outsourced AV service department for your company.
Building comprehensive strategies with Fractional Leadership to optimize your business and drive efficiencies
Their customized approach includes:
IT Infrastructure Solutions
Fractional Executive Services
Operational Efficiency
Streamlined purchasing cooperative for schools, cities, counties, and non-profits both in across the country.
At SynovativeUC, Connection Changes Everything
SynovativeUC was not created to chase trends. It exists to turn complexity into a guided, fair process, and to put reliable systems within reach, even when budgets are tight and stakes are high. When the connection holds, everything else gets easier.
SynovativeUC was built to fix what kept showing up in the rooms where real work happens. The technology was meant to help, but too often it slowed everything down: brands that do not cooperate, pricing that did not make sense, and proposals shaped to fit a product instead of a need. There is a cleaner path from problem to performance: listen closely, engineer responsibly, document clearly, bring in the right specialists, then make it simple to buy and simple to run.
As a disabled U.S. Army veteran, “Clarity Under Pressure” is not just branding, it is the operating system. That discipline led to years behind the scenes as an AV/IT/UC design engineer supporting major integrators and Fortune 500 environments. When health made the traditional pace unsustainable, a different model was built, one that does not rely on long hours or last-minute heroics. SynovativeUC was bootstrapped, a partner network of specialists assembled, and a guided intake process created that produces drawings, a bill of materials, and straight-talk implementation guidance. Brand-agnostic, interoperable by design, efficient on purpose, systems that just work.
What keeps this work worth doing is the moment the friction disappears. A teacher starts class without a scramble. A nurse taps one button and the call connects. A council meeting begins on time. The craft matters, building tools that stay out of the way, and teams outperform lone experts. The best results come from skilled people who share the same standards, each owning a lane, coordinated like one unit. That is how high-quality outcomes get delivered without waste.
What keeps this work worth doing is the moment the friction disappears. A teacher starts class without a scramble. A nurse taps one button and the call connects. A council meeting begins on time. The craft matters, building tools that stay out of the way, and teams outperform lone experts. The best results come from skilled people who share the same standards, each owning a lane, coordinated like one unit. That is how high-quality outcomes get delivered without waste.
June 09, 2023 Press Release: Marquis Who's Who Biographical
Recognized for his expertise in UC and AV industry engineering and consulting
Eric Clifford Berg has been included in Marquis Who's Who. As in all Marquis Who's Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.
With two decades of excellence in consumer & commercial electronic engineering, Mr. Berg has earned distinction as a UC and AC solutions engineer and consultant, collaborating with numerous AV companies to determine and meet their corporate-wide audio or video structure needs. Since 2003, he has focused his efforts on providing audio, video and network engineering services for commercial and residential applications spanning music, celebrities, Fortune 500 corporations, and government applications. Over the course of his career, he has engineered, built, and installed systems for homes featured on MTV Cribs, a prototype satellite TV signal distribution system, a digital courtroom system for the US Marine Corps, and conferencing solutions for departments of the US Government. He has also provided product-based consulting for such entities as Campbell Soup, Pepsi, City of Hope, Disney Corporation, Cisco, and Microsoft, among other renowned companies.
Prior to beginning his private career, Mr. Berg served honorably in the United States Army from 1997 until 2002. He served as an armament and helicopter electrical weapons engineer attached to the 160th Special Operations Aviation Regiment (Airborne). In recognition of his dedicated service, he was honored with numerous service and combat ribbons to include personal recognition from the then Chairman of the Joint Chiefs of Staff.
Following his military service, Mr. Berg began his career as the founder and chief executive officer of Blue Phoenix Technologies in 2004, which he held until 2010. After this period, he served as an installation technician and field engineer with AVI Systems, Inc. in 2013 until becoming a research and development field applications engineer for Voyetra Technologies/Turtle Beach/Hypersound division in 2015. The following year, he served as a technical sales engineer with Carousel Industries of North America, Inc., subsequently joining York Telecom Corporation two years later as a specialty accounts technical presales engineer. He continues his career as an UC & AV Solutions Engineering & Consulting Specialist through partnerships with companies such as Ricoh USA, Inc., Alobi.io, General Datatech, Zoom Video Communications, Inc., and Cisco Systems, Inc.
Before starting his professional journey, Mr. Berg graduated from a computer network technology degree program (CCNA & MCSE) at Belmont University TN in 2003, with Honors. Then in 2014, he attained an Associate of Science in Electrical Engineering and Communications Technology from ITT Technical Institute, with Honors. He also received numerous industry certifications and AVIXA accreditation(s).
With his continued work and while keeping pace with innovations & his love of helping others navigate the technology changes in the industry, he is expected to be positioned as one of the leading engineers and advisors in the years to come.
